*We estimate that each magazine is read by more than one person. This is because students share the magazines
with their peers, friends and family. Also, magazines that are left in communal waiting rooms on campus can be read
upwards of 100 times. Therefore, we average this out and estimate that 4000 people are reading the 2000 physical
magazines that are distributed every issue. We also factor in the number of online readers then lower the overall
number as a conservative estimate.